Here’s the Thing About Starting a Business…

Most entrepreneurship courses sell you dreams. I’ll give you reality. After 20+ years of real ventures (including spectacular failures), I know what actually works – and what’s just expensive fantasy.

Ready for the truth about entrepreneurship?

Start With Reality

BE Real

Real Business. Real Experience.

Tired of business courses written by people who’ve never started a business – or the person with one lucky success who thinks they know it all? You’re in the right place.

Real Experience, Not Theory

Learn from someone who’s actually started businesses – from software to wineries to flight schools. Half failed. That’s exactly why I can teach you what works.

Avoid Expensive Mistakes

Skip the learning curve I already paid for. No million-dollar app development when you’ve never validated demand. Start realistic, stay profitable.

Get That Breakthrough

There’s nothing like the moment when your vague idea becomes a real, actionable plan. That’s what we’re here for – your entrepreneurial “Ah-ha!” moment.

Learn

Reality-Based Course

No fairy tales about overnight success. Step-by-step guidance from feasibility to launch. We start with what’s possible, not what’s perfect.

Plan

Tools That Actually Work

Pitch your idea in 60 seconds. Do proper feasibility analysis. Know when you’re ready for the next step. Simple tools, real results.

Succeed

Fail Intelligently

You’ll make mistakes. Learn to fail fast, fail cheap, and turn every setback into forward progress. That’s how real entrepreneurs are made.

STUDENT SUCCESS STORIES

“Professor helped me realize Whistler Village wasn’t the right market for my restaurant concept. Pivoted to Surrey instead – now we’re actually profitable!”
– Former Student (Indian Restaurant)

“The Ferrari analogy hit me hard. I was about to buy expensive equipment for a problem I didn’t have. Started simple, stayed profitable.”
– Mike T., Former Student

“Finally, someone who tells the truth about entrepreneurship. No get-rich-quick BS, just practical steps that work.”
– Jennifer L., Former Student

Meet Your Guide (Not Your Guru)

The professor who teaches students NOT to sign a 5-year retail lease when you haven’t proven online sales first..

Serial entrepreneur since age 10, former Deloitte consultant, cancer survivor, and the guy currently building his own AI supercomputer to test what actually works vs. what sounds good in theory.

Read My Full Story →

Ready to Stop Dreaming and Start Planning?

Here’s what I tell every student: Don’t build a restaurant until you’ve successfully catered a dinner party.

Start realistic. Test assumptions. Learn from small failures instead of big disasters.

Explore Our Courses